I used Amazon’s Super Bowl ad methods and found 38% more burnout in women.
Insight #15: People Analytics Learned from Amazon’s Super Bowl Commercial
Feb 5, 2020 3:20:52 PM / by David Yang posted in Attrition, Employee Wellbeing, Workplace stress
The “global recognition deficit” has reached epidemic proportions
79 percent of employees who quit their jobs claim that a lack of appreciation was a major reason for leaving
OC Tanner research makes it for depressing reading: 79 percent of employees who quit their jobs claim that a lack of appreciation was a major reason for leaving, while 65 percent of Americans claimed they weren’t even recognized one time last year.
The quitting algorithm will tell you who are at risk
But it’s still your job to retain your key talents
The masterminds behind the quitting algorithm, professors Brooks Holtom of Georgetown University and David Allen of Texas Christian University, used big data and machine learning to identify the employees who are most likely to quit.